HDFC Securities is an Indian stock broking company. Rather it should be termed as one of the leading stock broking companies. It is a subsidiary of a well renowned giant size private sector bank – HDFC Bank, with more than 15 years of business presence in stock broking domain. HDFC Securities has a diverse set of customers including the retail and institutional investors. HDFC Securities offers a one stop solution to its customers with wide variety of products and services under its basket, viz. equity, debt, gold, and real estate as well. Investors have a choice of dealing in stocks, derivatives, fixed deposits, NCD, mutual funds, insurance bonds, currency derivatives through HDFC Securities. But, if an investor is looking for a trade in commodities, then HDFC Securities is not the right choice as the company does not trade in commodities segment. It falls under the category of 3 in 1 brokerage as it links the bank account, trading account and demat account of the customer together. However, by opening an account with HDFC Securities, one can enjoy the seamless benefits of 4-in-1 Advantage Account. The company trades in two exchanges – BSE and NSE.
Trading Platforms of HDFC Securities
There are two ways of trading through HDFC Securities – Web Based Trading and HDFC Securities Mobile Trading.
Web Based Trading – The web portal of the company (www.hdfcsec.com ) is based on Web 2.0 technology. The web based portal of HDFC Securities is developed Tata Consultancy Services (TCS) and is called as Securities Trading and Securities Processing. The platform is an award winning trading platform. If a person wants, he can take a demo of the HDFC Securities platform by following the link here.
HDFC Securities Mobile Trading – Mobile trading offered by HDFC Securities is compatible with all smart phones viz. Blackberry, Windows, Android, Java and Apple iPhone. With mobile trading platform, it is possible for the users to trade on their smart phones. They can place orders for transacting equities and derivatives and can easily get stock quotes even when they are on the move. They can even track their stocks and other assets like gold, bonds, etc. whenever they want.
Brokerage Charges and Plans of HDFC Securities
For delivery and Intraday charges for equity and currencies, the rate of brokerage charges offered by HDFC Securities are different. The chart displaying their brokerage charges are as follows:L
|Particulars||Brokerage||Turnover Charges||Securities Transaction Charges||Service Tax||SEBI Charges|
|Equity Delivery||0.5% on both selling and buying||0.325%||0.1%||12.36% on Brokerage||0.0001% on Turnover|
|Equity Intraday||0.5% on both selling and buying||0.325%||0.025% on selling side||12.36% on Brokerage||0.0001% on Turnover|
|Equity Futures||0.5% on both selling and buying||0.325%||0.01% on selling side||12.36% on Brokerage||0.0001% on Turnover|
|Equity Options||Rs. 100 per lot||0.325% on Premium||0.017% on Premium||12.36% on Brokerage||0.0001% on Turnover|
|Currency Futures||Rs. 23 per lot||0.325%||0.01% on selling side||12.36% on Brokerage||0.0001% on Turnover|
|Currency Options||Rs. 23 per lot||0.325% on Premium||0.017% on Premium||12.36% on Brokerage||0.0001% on Turnover|
Unique Selling Proposition of HDFC Securities
One of the biggest advantages of trading though HDFC Securities is that it offers 3 in 1 account. HDFC Securities being a full service broker provides its customers access to mutual funds, FDs and Initial Public Offers (IPOs). The company appoints a dedicated relationship manager to its customers who can assist them in all their trading needs. The two ways of trading – web trading and mobile trading add stars to the benefits of trading through this company.